Software that works, and gets found.
We design and build custom software, apps and websites for businesses in South Africa and around the world, then help the right people find them. Backed by 25+ years combined experience in engineering and marketing.
Where should we start?
Pick what’s closest and we’ll open a short message with it filled in, or just start a project if you’re not sure yet. No obligation.
Start a projectPrefer email? hello@ninthloop.com
What we do
Six things, done properly. Most projects need more than one, and we’ll tell you which.
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Custom software & CRMs
Software built around how your business actually works: CRMs, client portals, booking and job systems, and the internal tools that replace your spreadsheets.
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Mobile apps
Apps for iPhone and Android, built native or cross-platform depending on what your app needs, and taken all the way through to the App Store and Google Play.
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Integrations & APIs
We connect the systems you already use, from accounting and e-commerce to CRMs, payments and messaging, so information moves on its own instead of being retyped.
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Websites
Fast, professional websites that are built to be found on Google from day one and make it easy for visitors to become customers.
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SEO & growth marketing
Organic SEO, paid ads on Google and Meta, social media and content writing, all aimed at bringing in more of the right customers rather than just more traffic.
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Support & maintenance
Ongoing care for your software, apps and websites, whether we built them or someone else did: updates, security, fixes and improvements from people who pick up when you call.
Most developers build. Most agencies get attention. We do both.
Built well
Custom systems, apps and integrations that are fast, secure and easy to change. Built to match how your business actually works, and documented so you’re never stuck.
Found easily
Search, ads, social and content that bring the right people to what we build. We plan for being found from the first line of code, not as an afterthought. 25+ years combined experience across both.
Brands we work with
Businesses we build for and help get found.
What we put in writing
Every project starts with a written scope that we both sign before any work begins. These four clauses are in every one.
How a project runs-
Ownership
You own the code, the data and the accounts it runs on, from day one. There is no lock-in.
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Scope
Before any work begins, we agree in writing what gets built first, what can wait, and how we’ll know it worked.
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Progress
You see working software every couple of weeks and hear from us often. Nobody disappears for months.
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Contact
You talk directly to the people building your project, not a go-between.
Start with a conversation.
A short message is enough. We’ll come back with questions, not a sales pitch.